How Bravado 5×’d Engagement and Drove 50K Signups with Content
5×increase in engagement (4 months)
200Kusers engaged through campaigns
50Knew signups organically
Challenge
Competing for attention in B2B sales, building credibility with reps and partners, and growing without paid media.
Solution
- Built an organic content engine that 5×’d engagement in 4 months.
- Launched lifecycle campaigns engaging 200K users and driving 50K signups.
- Expanded reach via partnerships (NFL, NBA, MLS, Military, SaaS leaders).
Results
Key Wins:
+5×
engagement increase
+200K
users engaged
+50K
new signups
Positioned Bravado as the go-to sales community through credibility and partnerships.
"Content turned Bravado from a platform into a movement."
Team Member, VP Growth at Bravado
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